Healthcare organizations are increasingly turning to artificial intelligence tools to improve profit margins and demonstrate clear return on investment, according to a recent report by Klas Research and Bain & Company. The report, based on a survey of nearly 230 industry executives, highlights the growing adoption of AI technologies in the healthcare sector.
One key finding from the report is that providers are focusing on AI use cases that can impact revenue cycle management functions, such as ambient notetaking, clinical documentation improvement, coding, and prior authorization. These tools are seen as essential for streamlining processes and improving efficiency within healthcare organizations.
While many provider executives acknowledge the potential benefits of AI tools, some are still hesitant to fully assess the financial returns. However, the report notes that less than 5% of survey respondents reported that AI technologies failed to meet expectations in areas where they were implemented.
The current healthcare landscape presents numerous challenges for providers and payers, including workforce shortages, financial pressures, and increasing patient volumes. As a result, executives are seeking scalable AI solutions that can address these challenges and deliver tangible results in a short timeframe.
Revenue cycle management emerges as a top IT investment priority for many providers, with AI documentation tools being the most common use case for the technology. These tools aim to streamline documentation processes and improve accuracy, ultimately leading to cost savings and operational efficiencies.
On the payer side, care coordination and utilization management are identified as key IT priorities. Payers are looking to improve care management workflows, leverage data analytics for better decision-making, and automate processes like prior authorization to reduce administrative burden and improve patient care.
Overall, the report indicates a shift from AI exploration to focused implementation within healthcare organizations. With a majority of providers and payers already having AI strategies in place or in development, the focus is now on leveraging AI technologies to drive meaningful outcomes and improve financial performance.
As the healthcare industry continues to evolve, AI is expected to play a central role in driving innovation and improving patient care. By investing in AI tools that align with their strategic goals, healthcare organizations can position themselves for success in an increasingly competitive and complex market.