Heinz has recently unveiled a new collection of sauces called the “Flavor Tour” that is sure to elevate your outdoor gatherings this spring. The collection includes three unique flavors inspired by cuisines from around the world: Street Corn, Sweet & Tangy BBQ, and Sweet Chili.
The Street Corn sauce is a creamy Mexican-inspired blend of chipotle, lime, and corn with a hint of smokiness. For those who enjoy bold flavors, the Korean-inspired Sweet & Tangy BBQ sauce combines gochujang, doenjang, and soy sauce to create a flavorful punch. And lastly, the Thai-Inspired Sweet Chili sauce offers a mild heat with ginger, sriracha, and sesame oil for a touch of tanginess.
These sauces are incredibly versatile and can be used in a variety of ways. Heinz suggests drizzling the Street Corn sauce on a grilled cheese sandwich or using the Korean BBQ sauce to coat chicken wings. The possibilities are endless, and these sauces are designed to enhance a wide range of dishes.
Angie Madigan, vice president of taste elevation marketing at The Kraft Heinz Company, explains that the Flavor Tour sauces were crafted with a diverse range of host foods in mind. Whether you’re adding them to tacos, burgers, sandwiches, salads, bowls, or using them as a dip for finger foods, these sauces offer a fun way to experiment with new flavors.
Heinz drew inspiration for the Flavor Tour collection from Gen Z’s love of globally inspired flavors. After testing 14 potential sauces with consumers across the country, the Street Corn, Sweet & Tangy BBQ, and Sweet Chili sauces emerged as the most sought-after additions to the brand’s lineup.
In line with Heinz’s commitment to quality, the new sauces are made without artificial flavors and feature real ingredients from each cuisine they’re inspired by. From gochujang to red chili paste, these sauces capture the authentic flavors of their respective dishes.
The launch of the Flavor Tour collection comes at a time when other well-known brands are also reimagining their offerings. From Cheetos introducing a pickle-flavored snack to Eggo and Rice Krispies venturing into the ice cream market, there’s no shortage of innovative food creations hitting the shelves.
With Heinz’s new Flavor Tour sauces, now is the perfect time to explore new flavors, reimagine your favorite dishes, and discover some new culinary delights. Whether you’re hosting a barbecue, picnic, or simply enjoying a meal at home, these sauces are sure to add a delicious twist to your dining experience.
