Fla-Vor-Ice, known for their colorful frozen pops, has partnered with Crayola to add a new touch of creativity to their product line. The Jel Sert Company collaborated with Crayola to introduce a yellow colored freeze pop inspired by the return of Crayola’s retired Dandelion color. The new Fla-Vor-Ice Banana Mango freeze pop was created entirely by kids from Wegner Elementary School, with the help of the iconic Crayola character Dan D. This unique flavor is now available in stores alongside other classic Fla-Vor-Ice flavors like Berry Punch, Lemon Lime, Strawberry, Orange, and Grape.
Amy Pagels, the senior vice president of marketing at Jel Sert, emphasized the rarity of involving kids in the product development process in the consumer packaged goods industry. She highlighted the company’s commitment to bringing unconventional ideas to life and standing out in the market. The Fla-Vor-Ice Crayola product is available in various pack sizes and can be found at major retailers nationwide, including Amazon and Sam’s Club.
In another exciting product launch, Mission Foods has introduced gluten-free tortillas made with chickpea flour. Recognizing the growing demand for better-for-you alternatives, Mission Foods responded by creating a tortilla option that is not only gluten-free but also high in fiber and protein. The chickpea flour tortillas join Mission’s other gluten-free offerings, providing consumers with more nutritious and flavorful options for their meals.
Consumers’ preferences for high-protein and functional ingredients have been driving innovation in the snack industry, with nearly 60% of consumers seeking protein-rich snacks. Mission Foods’ chickpea tortillas cater to these evolving consumer preferences while maintaining the quality and taste that customers expect from the brand.
Lastly, Tyson Foods has launched a clean-label version of their popular chicken nuggets called Tyson Simple Ingredient Nuggets. With 23 grams of protein, no added sugar, and simple savory seasonings, these nuggets appeal to consumers looking for products with recognizable ingredients and no artificial additives. The launch of Tyson Simple Ingredient Nuggets aligns with the growing demand for clean-label products in the food industry, as more consumers seek transparency and simplicity in their food choices.
As consumers become more conscious of the ingredients in their food and look to reduce processed foods, clean-label products like Tyson Simple Ingredient Nuggets are becoming increasingly popular. With the launch of these new products from Fla-Vor-Ice, Mission Foods, and Tyson Foods, consumers have more options to choose from that align with their evolving tastes and preferences.
